Leadership in Data Privacy Marketing with Jen Holtvluwer

Jen Holtvluwer is the Chief Marketing Officer at Spirion where she is responsible for global go-to-market strategy, brand, demand generation, and business development. Spirion exists to protect what matters most – the sensitive personal data of colleagues, customers, and communities. Jen is an award-winning marketer known for taking the time to understand gaps in process and technology that most impact Information Technology and Information Security professionals.

Listen on Apple Podcasts

Listen on Spotify

Watch on Youtube

Here are a few of the topics we’ll discuss on this episode of Long Story Short:

  • The rise in remote work and how it has impacted the need for cyber security and data privacy
  • The importance of listening to your market and leading with data
  • Balancing art and science to develop effective marketing strategies
  • Taking calculated risks, as long as you win more than you lose
  • Being more open and honest as an empathetic leader
  • Why speaking up and being confident is possible without being an extrovert

 Resources:

 Connecting with Jen Holtvluwer:

 Connecting with the hosts: